June 20, 2013

Is Twitter dying or dead? Why Biz Stone the founder has left the company

Do you think twitter is dead?Who is really using Twitter today?
When Twitter started, I seriously thought it would never catch on, ( but I also thought DVD players would not replace VHS, so I definitely can miss the boat big time.)
Now wherever you go, any conference, any “Internet Marketing” type of gathering, you are told to use twitter and other “social media”.
I even signed up and have been using Tweetdeck, since Tee Morris taught a class with me at the San Francisco Writers Conference on Social Media.
I found Tweetdeck made using Twitter a much more personal type of interface. Yet after awhile I found myself getting distracted by the constant notification chirps and new tweets even though I only have about 10 people/companies I am following. You can turn off the chirps, (which I happen to like actually).  The thing is I already get distracted while working online, and I found keeping Tweetdeck open all the time did not help. There are some benefits, I have found following StudioPress Themes for WordPress and Brian Gardner very helpful and a great resource for me personally, since I use those products ( amazing  WordPress website themes)  in my business.  I greatly admire the wisdom shared by  the founder of  Studio Press, Brian Gardner.  He is a  fun and inspirational guy to follow. Other then that, I have found I am back to checking Twitter about once a week.
I have set it up so that when I blog it automatically tweets my new posts for me.
Part of my philosophy about working online is to try to minimize distractions and stay the course on what you are trying to accomplish.
So it was with great interest that I read this article about why the creator of Twitter, Biz Stone has left the company.

http://www.fastcompany.com/1763873/why-biz-stone-really-left-twitter

A few items jumped out at me.

The majority of  Twitter users, some 190 million as of a year ago, are largely disengaged, tuning in during earthquakes, elections, and scandals. At the end of March of this year, Business Insider reported that:

  • There were 119 million Twitter accounts following one or more other accounts.
  • There were 85 million accounts with one or more followers.
  • Thus, a little subtraction shows us that there are 56 million Twitter accounts following zero other accounts, and 90 million Twitter accounts with zero followers.

“With all the noise on Twitter, the conversations vanished. The vast majority of Twitter accounts are not very active. The ones that are, are largely self-serving.”
This has been my experience with my clients and people I know. What do you think the future looks like for twitter?
Are you an active user? Do you enjoy using twitter? Do you wish twitter would just die and go away?
Leave me a comment and lets discuss this topic!

How can I set up a strategic system or tweet plan where I am not creating more work for myself?

How to save time twitter and facebook.Kim Edwards is writing an article for the Independent Book Publishers Association, and she sent me some interview questions. One of the questions was:
“How can I set up a strategic system or tweet plan where I am not creating more work for myself?”.
This is a great question for me because I just recently started using twitterfeed.
This is a tool that has greatly increased my traffic, (doubled it from the day I started using it!), and saved me so much time.
If you are using Facebook and twitter and Linkedin and not using this tool, run don’t walk to sign up now. Did I mention it is FREE. I would pay to use this.
It does take about 30 minutes to set up correctly.
Well at least it took me that long because I felt a little confused about the feeds and I did not get a confirmation message after filling things in and I kept trying to check it and was not sure how to do that.

Sometimes when I find myself feeling like that online I discovered it pays to leave it and go back. When I checked back later it was all there to see and after I wrote a blog post I checked twitter and Facebook and linkedin, and there they were! I was so excited.
The last few years many of the plugin my clients have used to perform a similar service have stopped working.
Also many of these twitter plugins do not play nice with WordPress, and break things in the themes and cause havoc in other small and irritating ways.
Recently Twitter announced it is asking  developers to stop building clients that “mimic or reproduce” its own client experience, said Ryan Sarver, head of the micro-blogging website’s platform team. Read more about this here:
They are trying to bring 3rd party apps back to their own company and this means many fun and helpful tools you may use or be using to make life easier on twitter may stop working. (If they haven’t already).

In the meantime I highly recommend twitterfeed to save time and pull it all together for you so you can keep writing and do what you are “genius” at rather then dreary tasks we all feel like we are suppose to be doing online!

Have a great social media networking tool you are using? Tell me about it. Please leave a comment.